Privacy policy
Privacy Policy
This Privacy Policy describes how HypeClubNY ("we," "us," or the "Site") collects, uses, and discloses your Personal Information when you visit or make a purchase from hypeclubny.com.
Collecting Personal Information
When you visit the Site, we collect certain information about your device, your interaction with the Site, and information necessary to process your purchases. We may also collect additional information if you contact us for customer support. In this Privacy Policy, we refer to any information that can uniquely identify an individual as "Personal Information."
Device information
- Examples collected: browser version, IP address, time zone, cookie information, pages and products viewed, search terms, and interaction data.
- Purpose: to load the Site accurately and to perform analytics to optimize the Site.
- Source: collected automatically via cookies, log files, web beacons, tags, and pixels.
- Shared with: Shopify (our e-commerce platform), Google Analytics, and Meta (Facebook/Instagram).
Order information
- Examples collected: name, billing address, shipping address, payment information (credit/debit cards, Apple Pay, Shop Pay, Klarna, Affirm), email address, and phone number.
- Purpose: to fulfill your order, process payments, arrange shipping, send invoices and confirmations, communicate with you, screen for fraud, and (with your consent) send marketing communications.
- Source: collected directly from you.
- Shared with: Shopify, our payment processors (Shop Pay, Apple Pay, Klarna, Affirm), shipping carriers (USPS, UPS, FedEx), and Klaviyo (email marketing).
Customer support information
- Examples collected: name, email address, phone number, order number, and any details you provide.
- Purpose: to respond to your inquiries and resolve issues.
- Source: collected directly from you.
- Shared with: Shopify and Klaviyo.
Sharing Personal Information
We share your Personal Information with service providers who help us run our business, including:
- Shopify — powers our online store. Read Shopify's privacy policy: https://www.shopify.com/legal/privacy
- Klaviyo — sends email marketing. Read Klaviyo's privacy policy: https://www.klaviyo.com/legal/privacy
- Google Analytics — helps us understand how customers use the Site. Read more: https://policies.google.com/privacy. Opt out: https://tools.google.com/dlpage/gaoptout
- Meta (Facebook/Instagram) — for advertising and retargeting. Read more: https://www.facebook.com/privacy/policy
- Payment processors and shipping carriers — as needed to complete your order.
We may also disclose Personal Information to comply with applicable laws, respond to subpoenas or lawful requests, or protect our rights.
Behavioural Advertising
We use your Personal Information to provide you with targeted advertisements and marketing communications we believe may interest you. This includes:
- Sharing information about your activity on the Site, your purchases, and your interactions with our ads with Meta (Facebook/Instagram) and Google.
- Using cookies and similar technologies to retarget you with relevant ads.
For more information on how targeted advertising works, visit the Network Advertising Initiative's educational page: http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work
You can opt out of targeted advertising by:
- Meta/Instagram: https://www.facebook.com/settings/?tab=ads
- Google: https://www.google.com/settings/ads/anonymous
- Digital Advertising Alliance opt-out portal: http://optout.aboutads.info/
Using Personal Information
We use your Personal Information to provide our services, including offering products for sale, processing payments, shipping and fulfilling orders, and keeping you up to date on new products, services, and promotions.
Retention
We retain your Personal Information for our records unless and until you request deletion. To request deletion, contact us using the information below.
Your Rights (California Residents — CCPA)
If you are a California resident, you have the right to:
- Access the Personal Information we hold about you (Right to Know)
- Request that we correct, update, or delete your Personal Information
- Designate an authorized agent to submit these requests on your behalf
To exercise these rights, contact us at support@hypeclubapp.com.
Cookies
A cookie is a small piece of information downloaded to your device when you visit our Site. We use functional, performance, advertising, and analytics cookies to improve your experience.
Functional cookies — required for the Site to work (shopping cart, checkout, login). Examples: cart, checkout_token, secure_customer_sig.
Analytics cookies — help us understand how visitors use the Site. Examples: _shopify_s, _shopify_y, _ga (Google Analytics).
Advertising cookies — used by Meta and Google to show you relevant ads.
Cookies are either "session" cookies (deleted when you close your browser) or "persistent" cookies (lasting between 30 minutes and two years). You can manage or block cookies through your browser settings, though doing so may affect Site functionality. For more information, visit www.allaboutcookies.org.
Do Not Track
Because there is no consistent industry standard for responding to "Do Not Track" signals, we do not currently respond to them.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other operational reasons. The "Last updated" date below will reflect the most recent revision.
Contact Us
For questions about this Privacy Policy or to exercise any of your rights, please contact us:
📧 Email: support@hypeclubapp.com 📍 Mail: HypeClubNY, 710 Broadway, New York, NY 10003, United States
Last updated: May 11, 2026